HYPHEN Tinted Lip Balm Product Photo Shoot

A delicious twist on everyday care

Inspired by your favourite treats, the HYPHEN Tinted lip balm collection brings desserts to your daily ritual. Each flavour: Hazelnut, Vintage, and Marshmallow, was paired with mood-matching props to enhance its personality and charm.

Marshmallow: Soft, sweet and playful

For this creamy, dreamy variant, we leaned into pastel candy aesthetics-pillowy marshmallows, lollipops, and soft textures-to evoke innocence and joy, making it as fun to wear as it is to look at.

Vintage: Bold, rich, and timeless

Styles with old-school telephones, vinyls, and elegant cocktails, the Vintage lip balm comes to life through deep plum tones and have textures. This setup nods to classic glamour, evoking a sense of mystery and sophistication-perfect for a flavour that never goes out of style.

Hazelnut: Comfort in a tube

Warm hues, golden syrup, and a heart-shaped waffle set the stage. The visual story channel cozy-ness while highlighting the rich, earthy senses of the flavour.